Blogs

How best to formulate business strategy using Design Thinking?

With management consultants and industry experts promising to solve challenges facing organizations, how could design thinking be used to tackle strategic issues facing large and small companies?

Why I wrote a book?

Over the course of almost two decades of experience, mostly in the Silicon Valley, I had the unique opportunity to work with world's most prestigious brands across varying industries ranging from high tech, semi-conductors, software, consumer products, retail & health care to Oil & Gas, Utilities and Petrochemicals. Throughout this journey, I worked with business… Continue reading Why I wrote a book?

Elevate Product Management to the next level using Design Thinking

Design Thinking for Product Management

With the experience of being a product manager of a key enterprise application and having driven product strategy for several hundred million dollar enterprise product line, I have lived through the challenges of product management in an enterprise environment. Customers for multi-million dollar solutions not just look to solve real life problems impacting key aspects… Continue reading Elevate Product Management to the next level using Design Thinking

What is Design Thinking and why is it better?

Empathy

Before I give examples of use of Design Thinking for Business Innovation, it is important to give a quick overview of Design Thinking. TRADITIONAL APPROACH In traditional approach, for evaluating any business proposition, the two most important aspects that are taken into account by business executives are (1) Viability, and (2) Feasibility. This approach looks… Continue reading What is Design Thinking and why is it better?

Design Thinking for Problem Solving and Innovation

Thoughtful deliberation

  With over 15 years of experience in solving problems facing organizations from the largest in the world to the smallest start-ups in varying capacities, I have come to the appreciation of balancing creative sparks with analytical rigor to not just solve, rather find problems to solve. Contrary to the¬†widely held misconception that¬†creativity is a… Continue reading Design Thinking for Problem Solving and Innovation